VP Sales and Operational Excellence

Swim Recruiting

A key sales leadership role with an already mid-sized and growing company! Leading and mentoring a team of 12 people at the leadership level and an overall sales team of 600, this is a key position to support the company in scaling. Very reputable company with an already established but growing brand, this role offers competitive compensation, has upward mobility and is a varied leadership role that is unique being on Vancouver Island!

Who- the Company: 

Our client was established decades ago and has evolved to become one of the largest in their industry in all of Canada. The company has been growing by leaps and bounds- both organically and via acquisitions- and employs over 600 people coast-to-coast. Many of their employees have been with the company for 10 years or more, which speaks volumes about the organization’s values and commitment to their people and their customers.  In the last couple years, the organization has undertaken major business and digital transformations. The company has been hiring impressive leadership, and it’s a very well-respected and well-managed business in a backbone industry.

What- the Role:

This VP Sales and Operations role, leads Sales and Operations for the organization along with the Regional Sales Team and the Operations team in the development of key initiatives and daily operations, engaging all levels of the organization to ensure program adoption. This role is responsible for providing tools, resources, and programs required to maximize effectiveness and efficiency within the business and reach its goals.

This role is varied in managing a team of 12 skilled Directors while supporting them to motivate their teams and work towards increasing sales at the store level. This role will also set the sales strategy and KPIs for the organization and lead a 2-week roadshow that is a great event to pitch your vision and get your team onboard in a collaborative and fun way! This role will also lead a weeklong conference event and work with various stores and leaders to increase sales as well as work with the business to better market products.

Key responsibilities can be broken down as follows:

Sales

• Experience leading national retail for double digit annual growth and managing large teams  

• Performance analysis capabilities and senior level storytelling, capability to translate strategy into action

• Designs, implements, and manages sales forecasting, planning and budgeting processes, establishing high levels of quality, accuracy, integration and process consistency in planning, forecasting and budgeting approaches used by the sales organization

• Provides leadership to the sales organization and counsel to the Managing Director in implementing objectives that appropriately reflect business goals

• Invests in growing leaders up through the organization by increasing transparency & understanding of executive core competencies – strategic planning, financial management, operational oversight & leadership

Partners with Marketing on local and overall marketing efforts and strategy, including Product launch to ensure effectiveness and efficiency of sales

• Works closely with senior leadership to define performance measurements and performance management programs, aligning reporting, training and incentive programs with these performance priorities

People Management:

• Providing inspirational leadership to the sales leadership team and to broader sales teams at the store level; this role will inspire a national sales team and deliver high engagement. This includes development of development plans, conducting performance management and owning recognition of team members.  

Operations

• Understanding the technology landscape and development process

• Successful execution at scale in a decentralized operating environment

• Innovation in client experience delivery

• General management and oversight of the Operations departments, including planning, directing and coordinating business operations

• Determining needs, reducing costs and analyzing areas requiring improvement

• Support Operations as they work closely with the Senior Manager of Business Integration on all expansion efforts as it pertains to openings and Acquisitions

• Work with Marketing to ensure that brand messaging at the store level

SWIM will provide interested & qualified candidates with a full job description.

Who- the Candidate:

We’re seeking a dynamic, professional, and confident sales leader with that “wow factor!”

We are looking for an individual with at least 10 years progressive sales leadership experience at the national level with a demonstrated history of supporting growth.

Qualified candidates will have worked with past/current employers during significant periods of change and growth- i.e. exponential increase in revenues such as scaling up annual recurring revenue from $50 million to $100 million whether part of a subset of a larger company or one that is mid-sized and shown growth doubling in size. Working with a company during significant acquisitions and selling for a company doing a new product roll-outs or expanding into new jurisdictions as well as finding ways to increase market share is all beneficial.

Other key characteristics include:

  • MBA preferred, must have bachelor’s degree ideally focused on business, marketing or operations.
  • 10 years experience in a national sales leadership role.
  • Ideal would be experience with a minimum of 6, ideally 10 direct reports and preferably a larger indirect team.
  • Excellent influential abilities with strategic and analytics aptitude.
  • Strong proven customer service orientation and demonstrated history of growth.
  • Familiarity with various business software (e.g. ERP, CRM)
  • Ability to interact within a team environment across all levels of the organization as well as lead a team across Canada. Ideal will also be someone that has operated within a decentralized model.
  • Strong detail orientation
  • Ability to multi-task and work under the constraints of deadlines
  • Retail healthcare industry experience preferred
  • Patient Management System experience preferred

How Much:

Competitive base salary commensurate with level of experience in Sales leadership. Ideal range will be between $160-180,000 plus bonus, vacation, bonus and options. Please discuss further with SWIM.

Where:

This role will be based in Victoria BC- hybrid in nature.

If you do not yet reside in Victoria and would like to move there, possible relocation support may be provided for the right qualified candidate.  

When & How to Apply: 

Swim Recruiting will be presenting the profiles of short-listed candidates directly to the hiring team. If you already have a Recruiter at SWIM, please reach out very soon. If you do not yet have a contact at Swim Recruiting, please hit ‘APPLY NOW’ to send us your resume (preferably in MS Word format as it works best with our internal systems). Thank you!